Social Medias Impact on Youth Marketing Essay Example for Free

Social Medias Impact on Youth Marketing Essay Social networking and smartphones will play an all-important role in the youth marketing and media trends for 2011, as they have become part of the youth lifestyle and culture. The following trends will make it easy to see why they are and will continue to be a dominant force in the youth market for the year 2011 and beyond. 1. Social media Seen by most as the biggest shift since the industrial revolution, social media has become an important aspect of the youth culture. 2011 will see more youth becoming addicted to social networking and more companies targeting the youth through this means, due to its great viral effect. It makes it also easy to understand why Time magazine named Facebook founder Mark Zackerberg man of the year for 2010. 2. Smartphones Standard phones cannot fully cater to the online and social networking craving of the youth and, as more companies and universities introduce policies that limit the use of social networking sites during the day/working hours, this has led to more youth jumping onto the smartphone bandwagon as a means of countering these restrictions. The increase in the number of smartphone users has also been greatly fuelled by the decrease in prices, which has made the phones more affordable for the youth. 3. Apps More youth are discovering that they can do more with their phones and this interest has given rise to the downloading of different applications. Different brands have different apps ranging from business applications to entertainment, but the one thing apps have in common is the fact that they make it easier and more exciting to use phones. With Apple alone having over 300 000 applications to choose from and it having opened its Apple Mac application store on 6 January 2011 with over one million apps downloaded in one day and with all the new apps for the tablets, we can expect 2011 to be a year of apps. 4. BBM BBM BlackBerry Messenger has taken the youth market by storm, and it is easy to see why RIM is one of the fastest growing companies in the world. The youth love sharing and staying connected and this is what BBM does, enabling them to share through instant messaging (IM). The idea behind BBM is to make it easier to share with friends, BUT, since it must be BlackBerry to BlackBerry, we can expect to see a rise in the number of youth making use of BBM, since by word of mouth more and more youth are convince their peers to join the family. 5. Mobile commerce The rise in the number of youth using smartphones, and constantly logging onto the Internet through their phones, will see more and more companies seeking to engage and interact with the youth through their cellphone devices. Messages sent through other forms of media may easily be lost in the clutter or never seen, while those through the cellphone are direct and will definitely be opened by the cellphone owner. The youth are getting big on cellphone banking and making payments via their cellphones, so 2011 will see more youth doing mobile transactions. 6. Mobile learning The increase in the number of youth with smartphones and the increase in the time spent online will lead to more institutions and educational heads looking into conveying some of their educational material through cellphones, as a way of making education relevant to the youth culture and lifestyle. 7. Online advertising Traditional media platforms, such as television, radio and magazines, are under great threat from the Internet and its online community. As more people spend more time online, companies and brands are being forced to target them through this form of media. 2011 will see a continued rise in online advertising, targeting the youth, from both local and international perspectives. Consequently, we can expect to see an increase in online advertising spend targeting the youth. 8. Corporate social websites We are going to see a rise in website integration for companies or brands that are targeting the youth market. Previously, websites were all about the company; however, the new shift has seen a change to cater to the dialogue with the youth and encourage them mostly to follow through Twitter feeds and connect through Facebook fan pages. 9. Blogging The youth of today are very opinionated; they want to be able to express themselves. More often than not, this expression gives rise to word of mouth. 2011 will see the rise in the number of youth bloggers, who will post opinions about products and brands, and, with this kind of social activism on the rise, this is really going to keep a lot of companies on their feet. 10. Tablets For the early adopters and those that can afford it, the likes of the Apple iPad and the Blackberry Playbook are going to be the must-have tech gadgets. With Hewlett-Packard announcing its own webOS-based PalmPad, we can be sure to expect a decrease in price of the gadgets on the local market and more youth being able to afford and taking up these gadgets. The newest version of the Android 3.0 Honeycomb was developed for devices such as tablets and is going to make them a pleasure to use. 11. Wifi hot spots Wifi hotspots will attract more youth as they strive to stay connected, even when they are out and about. We are therefore going to see more cafes and restaurants catering to this by enabling wifi on their premises its no longer just what you have on your menu, but rather if you can stay connected while you eat and/or drink.

Literary Analysis of Barn Burning Essays -- English Literature Essays

A Literary Analysis of Barn Burning At first glance, the story â€Å"Barn burning† seems just to be about a tyrannical father and a son who is in the grips of that tyranny. I think Faulkner explores at least one important philosophical question in this story were he asks at what point should a person make a choice between what his parent(s) and / or family believes and his own values? The main character and protagonist in this story is a boy named Colonel Sartoris. In this story, Sarty is faced with the decision of either going along with the views and actions of his morally challenged father or asserting his own morality and individuality by running away and leaving his family and his pain behind. The antagonist in the story is Abner Snobes. Abner Snobes is a very angry and inconsiderate man who has hate and detestation for almost anybody who is not â€Å"blood-kin†, and he portrays that hatred and contempt throughout the story (qtd. In Volpe 163). This story follows the typical format and is narrated in the third person. In the exposition, Faulkner’s skill as a writer is demonstrated through the way that he uses detail to draw the readers into the story. Also, in the first paragraph we are introduced to the main character and protagonist in the story, Sarty. The setting in which Sarty’s conflict is established is a trial. In the trial, the justice asks Sarty, â€Å" I reckon any boy named for Colonel Sartoris in this country can’t help but tell the truth, can they† (qtd. in...

Asian Cuisine

Like many other global cuisines, Asian cuisine is as varied as the countries on the continent. Asian cuisine is very much a part of the culture and history of the Asian countries but there are some food commonalities between the various cultures. In Asian cooking, the emphasis is on smaller portions, smaller amounts of meats and plenty of fresh fruits and vegetables. Unlike the Asian-hybrid cooking that can be found elsewhere, traditional Asian food preparation involves very little fat, and very rarely is anything deep fried. While there are few commonalities binding Asian cuisine, there are many more differences that are based primarily on location. East Asian cuisine encompasses Chinese and Japanese cuisines as well as cuisines from Taiwan and Korea. Chinese cuisine is perhaps most famous for its Peking Duck as well as the myriad dumplings, steamed buns and stir-frys that are staples of Chinese cooking. Be sure to try different styles of Chinese cuisine such as Cantonese or Shandong. Chinese usually eat congee porridge for breakfast. China is also renowned for its many varieties of tea; this ancient beverage has been enjoyed for thousands of years in China. Japanese cuisine focuses on the freshness of ingredients and foods that are prepared more simply but with great finesse. Theirs is a very healthy cuisine, and they are known for eating myriad varieties of fresh fish. A must see market for foodies and culinary travelers in Japan, is the Tsukiji Market which is the world’s largest fish market. Have some sushi for breakfast, while watching all the hustle of the market. South Asian cuisine is also known as Desi cuisine and includes the exotic flavors of India. India has plenty of restaurants but the street food culture remains ever popular. This no frills kind of eating is particularly popular in Delhi. Also popular on a more global scale is Thai food. Pad Thai is universally recognized as the national dish of Thailand, and makong is a kind of Thai whiskey that has become much more affordable since the government started taxing beer and thus much more popular. Makong is the primary ingredient in Thailand’s welcome drink, the Sabai Sabai. The island nation of Laos has laap as its national dish but also popular is a salad called tam mak houng, made from green papayas. In the capital city of Vientiane, Laos you can drink a Beerlau at Sala Sunset Khounta boat on the banks of the Mekong while watching the sunset. The Philippines is well known for the adobo cooking style which is a preparation of chicken or pork that is braised slowly in vinegar, garlic, oil and soy sauce until very tender and nearly dry. In Vietnam, pho is of course the national specialty. Bali Indonesia’s national dish is nasi goreng and in Cambodia one can find amok, a dish of curried and steamed fish, as the national dish. On the islands of Java, or Sumatra, see if you can drink the rarest and most expensive coffee in the world, called Kopi Luwak, it’s made from coffee berries that have passed through the digestive system of Indonesian monkeys (also known as a Palm Toddy Cat). Southwestern Asian cuisine begins to borrow flavors and ingredients typically indigenous to countries in the Middle East, though they retain the focus on freshly prepared and simple dishes that are nutritious and packed with flavor. Asian cuisine is exotic and flavorful. The clever use of cooking techniques and spices has transformed what were originally humble peasant food dishes into specialties that are now known the world over. Conversely, with many Asian countries having a separate cuisine for the historical ruling King or Royal Family, the dichotomy between humble and royal food has lessened and dishes that were once only served to royalty can now be found in any common Thai restaurant. Nonetheless, traveling through Asia takes you on a tour not only of wildly exotic countries but of foods that are distinctly different from country to country.

Taking a Look at Image Registration - 3124 Words

INTRODUCTION â€Å"If we knew what it was we were doing, it would not be called research, would it?† - Albert Einstein (1879 - 1955) An image is a 2 dimensional representation of a 3 dimensional scene. A Digital Image is a graphical representation of an object. Digital Image Processing abbreviated as DIP is the manipulation of digital image by a processor. Image Registration is one of the techniques used in Digital Image Processing. Registration refers to merging and fusion of 2 or more data. Image Registration is a fundamental step in all image analysis tasks in which we find mapping for each and every pair of points in two or more different images. The images of a same scene are taken from different viewpoints, from different sensors or sometimes images taken at different times are also geometrically aligned in this process. Virtually all large systems which evaluate images require the registration of images, or a closely related operation, as an intermediate step. Registration can be performed either manually or automatically. In manual method human operators manually select corresponding features in the images to be registered. In order to get reasonably good registration results, an operator has to choose a considerably large number of feature pairs across the whole images, which is not only tedious and wearing but also subject to inconsistent and limited accuracy. Thus, there is a natural need to develop automated techniques that require little or no operator supervision.Show MoreRelatedDonald Trump : Attack On Muslims848 Words   |  4 Pagesthat we have faced in past decades. The Two Sides of Banning Muslims Many people would argue that it can benefit all the people. It can provide for a safer environment for those who are already citizens of the U.S. Currently, the US has a negative image of Muslim people living in Iraq, Syria, Yemen, Afghanistan, and Pakistan. Their policies have led to terrorist attacks and local state attacks in the last few decades. Examples of these acts include 9/11 and in the 2015 San Bernardino attack. TheRead MoreHealth And Safety Requirements For Computer Aided Drafting And Design1581 Words   |  7 Pageshighlights or exposes pre-existing optical conditions. Many CADD users attribute headaches or migraines to factors associated with VDU usage and indeed these can be triggered by things such as poor image resolution, stress relating to the work being undertaken, looking at the screen for long durations without taking appropriate breaks and sitting uncomfortably or with incorrect posture. To use a mouse safely employees should: †¢ ‘Position the mouse within easy reach, so it can be used with a straight wristRead MoreEvaluation Of Purpose For A Software Project1388 Words   |  6 Pageswhen making comments for every single pictures. They want the user interface to be user friendly. Throughout this process they can edit/add or delete any pictures available. Users also want all the available functions to be running smoothly without taking up much time. Q3 – (8%) Explain briefly how you gathered requirements for your project. Which requirements elicitation techniques you used and why you used them: Below are the steps of all the several elicitation techniques I used to gatherRead MoreThe Reality Of Real World1661 Words   |  7 Pageswithin the U.S. that deals with superhuman threats to the country. Due to the legislation, this causes a rift among the superheroes and eventually causes a clash between two different sides. Iron Man is leading the pro-registration side while Captain America is leading the anti-registration side. At the peak of the conflict, the two sides decide to stop fighting in order to continue fighting to protect people instead of fighting amongst each other. Continuing, Marvel’s Civil War acts as a metaphor toRead MoreThe Chicago Blackhawks, Washington Redskins, Cleveland1379 Words   |  6 Pagescriticized for being insulting. However, the people who conceived these teams did not acknowledge the prejudice and discrimination they were creating and grew the brands into multi-million dollar franchises. Rather than honoring Native people, these images and ideals promoted by professional franchises are hurtful because they perpetuate negative stereotypes, and relegate Native Americans to second-class citizens. Discrimination against Native Americans holds a long history within America and profitingRead MoreThe Growth of Image-Guided Surgery Techniques592 Words   |  2 PagesIGS had dominated the surgical operation theatre (OT) since it successfully lead to the removal of a needle in a patients hand in January 1896 at Birmingham UK [2]. IGS in its various forms (Registration, Visualization which includes Virtual and Augmented Realities, and Segmentation) is indispensable since the adoption of minimally invasive method of surgical operation [3], [4], [5] in disfavor of traditionally more invasive method because of the latters advantages, which includes efficacy, reducedRead MoreMarch on Washington Causes and Consequences Essay1522 Words   |  7 Pagesby many as the high point of the Civil Rights movement in America. This essay will look at how dissatisfaction with the slow pace of integration growing concern at the economic disparity between black and white Americans, the campaign in Bir mingham under Martin Luther King juniors leadership, and the desire to support the proposed civil rights bill that Kennedy was introducing were the main causes of the March taking place. It will also discuss the consequences of the impact of Martin Luther King Jr’sRead MoreAn Example Of A Hardware1456 Words   |  6 Pages assess the user s skills and experience, and determine the user s desktop client platform. The facilities to include in the website, rotating photos, which would make the website stand out and appeal to the customers. They would want to look at the images interacts with the visitors. Also, when a web page first loads, a creative Fly-in can catch the eye of the visitor. Moreover, most people hate pop-ups, as they can be aggravating. However, if they are kept small, unobtrusive, and only popRead MoreEssay on Housekeeping and the Guest Cycle1281 Words   |  6 Pageswould be staying at; it could make or break the guests’ impression of the hotel. Basically, if the Housekeeping did not do a good job in cleaning the room or if the Front Office ‘accidently’ assigned a ‘dirty’ room to them; the impact on the hotel image would be drastically affected. The key topics which would be discussed are the impact on the guest cycle and what measures are to be taken on the issues to be addressed. My findings would be based on readings from either the textbook, journals, myRead MoreBenefits Of Music And Art Education977 Words   |  4 Pagesstudents that schools need to focus on providing good education and updated materials. Not many children have decided that the arts are based on their interests so sometimes they wouldn’t even consider signing up for these programs. When schools look at registration results and they were to find a small amount of students towards a certain subject, then no doubt will it be removed for the year. Music and art programs in schools can help students find ways for self-expression. Some students are able to

Trade Unions Role within the South African Economy

Trade unions play a significant role within the South African economy and have been active in responding to the fiscal policies of government. COSATU has played an influential role in South Africa since its conception in December 1985, and is aimed at improving their members working conditions and ensuring participation in the struggle for peace and democracy. COSATU has provided various proposals regarding changes to the National Budget, aimed at economic growth and job creation support. As a leading trade union, with many members, COSATU represents a good portion of the nation’s workforce and is thus a good indication of changes the population would make to the national budget. COSATU has voiced its opinions quite loudly about the flaws within the National Development Plan that played a vital role in the 2014 Budget Speech by Minister Pravin Gordhan. The main objection being the proposed jobs plan whereby the target, to be reached by 2030, is the creation of 11 million jobs by way of the service sector and Small, Medium and Micro Enterprises (SMME’s). COSATU’s strategies co-ordinator in the secretariat, Neil Coleman, has stated that evidence has shown that SMME’s have a lower rate of job creation as opposed to their larger firm equivalents and that the Plan’s implementation would likely lead to few, low quality jobs being created. (Neil Coleman, Daily Maverick, National Development Plan: The devil is in the economic detail, 3 April 2013) The government’s proposed planShow MoreRelatedTypes of Unemployment, Labour Relations, Trade Unions in South Africa and Other Concepts982 Words   |  4 PagesTypes of unemployed are fri ctional unemployment, structural unemployment, and cyclical unemployment 1.2.1) BRICS-Brazil, Russia, India, China, South Africa .This countries represent the 5 declaration of countries. 1.2.2) the purpose of BRICS is to let countries interact with each other. The involvement of globalisation among countries is important. South Africa produces mineral which contribute a lot to the BRICS resources. They must engage functionally on their variable approaches to economicRead MoreBasic Conditions of the Employment Act in South Africa Essay875 Words   |  4 Pagessure employers meet the basic standards of employment in terms of working hours, leave, and remuneration, leave and dispute resolution. The BCEA applies to all employers and employees except for members of the South African national defence force, national intelligence agency, South African secret service, unpaid volunteers and persons employed at sea. WORKING HOURS †¢ It is generally expected for employees to work 45 hours a week, the conditions for working hours must be agreed upon. †¢ Max of 9 hoursRead MoreSouth Cooperation : A Bright Blueprint For The Future Of Underdeveloped Countries1646 Words   |  7 PagesIntroduction: South-South cooperation can date back to the Bandung Declaration in 1955. The non-aligned movement first envisage a bright blueprint for the future of underdeveloped countries. In 1987, South Commission was established by a group of 28 individuals who all came from the South. As Julius K. 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Government has established numerous policies or interventions to tackle the problem and create employment. However each policy discussion to address this issue has encountered firm oppositions from various stakeholders. For example, one of South Africa’s leading trade union’s strongly opposed the Employment Tax Incentive (ETI) or Youth Wage Subsidy proposed by government. This essayRead MoreChallenges Faced by Trade Unions1442 Words   |  6 Pagesâ€Å"Black labour unions in south Africa are of great value to policy makers who recognize that the industrial work force has often served as a catalyst for political progress and social change in the developing world. 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This changing political and legal environment enhanced opportunities for trade and logistics activity in South Africa. There are also possible future trade and logistics activity threats and solution between South Africa and

Addiction Nature versus Nurture - 1449 Words

The mind is beautiful, full of mystery and it leaves us full of questions for deliberation. Although scientists have come a long way, they are far from fully understanding our psyche. We live in a world where nature versus nurture plays a fundamental and crucial role in our predispositions, and by my definition, the lack of free will; despite the view of some who oppose whilst proposing other points of view. I do not fully agree or disagree with the posed statement: addiction is an act of pure free will and should be treated as such. The â€Å"will† is influenced by the unconscious, things that you are unaware of and are below the threshold, it is a cause, it is not merely influenced by our environment, and it is in itself an illusion. Self-control is a result of the â€Å"will†. There are religious, philosophical, and scientific approaches. There are those who believe free will is present, that we can control our lives, and there are those who believe free will does not exist. I believe free will does not exist, nor does it matter if indeed, it was to exist, and this belief influences my reaction paper. The will of the human is determined by cause and effects, alongside nature vs nurture and cradle to the grave. A human simply cannot make a choice that exceeds beyond the physical or divine necessity or even causal law. Individuals must realize that the will is not free and is prone to the laws of cause and effect. Choices of yes or no, right or left, up or down appearShow MoreRelatedNature Vs. Nurture : Addiction1102 Words   |  5 Pages Nature vs. Nurture: Addiction Introduction Psychology is a developing science which studies the mental functions, processes, and behaviors of an individual. In the science of psychology, many debates arise; nature vs. nurture is one of the most popular ones. These psychological debates are followed by research, backing up either nature or nurture or both. Nature suggest heredity impacts human psychological development; nurture suggests the environment impacts our psychologicalRead More Sex Addiction Essays1379 Words   |  6 PagesSex Addiction Addiction, a compulsive psychological need for a habit-forming substance according to an online dictionary (p). In this instance, the substance is sex or masturbation. A sex addict needs progressively more and more explicit pornographic material in order to become aroused. Their behavior becomes centered on different sexual experiences and the desire to attain them. The person cannot control their sexual appetites resulting in severe consequences for themselves and others. SexRead MoreNature vs Nurture: Do Genes Or Environment Matter More? Essay1300 Words   |  6 PagesNature versus nurture has emerged as one of the most heated debates in the 21st century. It is more aligned towards the internal and external factors that comprise human beings behavior. The internal factors are innate and perceived to be genetically revolved as opposed to the external factors that are influenced by the environment and individuals’ experiences. However, scholars in different fields have resear ched on the relationship between nature and nurture without due success and this has createdRead MoreHow Nature And Nurture Influence Substance Abuse1259 Words   |  6 PagesFrom John Locke’s blank slate to modern scientists arguments, nature versus nurture is one of the most debated topic in psychology. Nature refers to genes and hereditary features that plays a role in a person’s growth, whereas nurture refers to any environmental stimuli that contribute to the development of behaviors. A lot of people though believe that nature and nurture are separate, only one can influence a person. In this modern era, majority of experts and people will now agree that both equallyRead MoreNotes On Twins And Nature Vs Nurture1705 Words   |  7 PagesDarian Rader Kelly Fielding August 21, 2014 Psychology 101 Twins and Nature versus Nurture What makes identical or fraternal twins different from each other? A few people might say it depends on how their parents raised them, others might say that other forces such as what traits personality wise, they inherited from their family could have an effect on their way they are. This in so many words in called Nature versus Nurture. This is an interesting concept, especially involving twins and theirRead MoreNature vs. Nurture: A Biblical Perspective1182 Words   |  5 PagesThe Nature versus Nurture debate has been ongoing for centuries. People have tried to gain power through knowledge in determining what causes the human â€Å"mind to tick.† For centuries leaders and scientists have performed unethical and immoral studies to determine why two people with similar genetic composition can come from similar backgrounds and turn out so differently. I have witnessed a person raised in a poor home by parents with drug addictions become a thriving contributable member of soc ietyRead MoreNature Vs. Nurture : Nature And Nurture1794 Words   |  8 Pagesworld today,there are many things that brings great disagreements and controversy, nature versus nurture is one of these issues. Nature versus nurture argues the differences between traits that are inherited and the environment that surrounds us. Nature is simply the characteristics that we inherit at birth which make up our personality, physical maturity, intellectual capacity and interactions with others. Nurture involves the way the environment on our personality, physical maturity, intellectualRead MoreNature Vs. Nature : Nature And Support1322 Words   |  6 Pagesit is Nature (heredity, our organic make up) or Nurture (our surroundings) is taking another shape. Through the previous decades, analysts have created distinctive speculations to clarify the qualities of individuals; how we feel, think and carry on. For the most part, these hypotheses were one directional in the nature/sustain question. T oday, another way to deal with manage this inquiry is rising. This new approach finds a center ground amongst nature and support. The conclusion that nature and sustainRead MoreNature vs. Nurture Shown in Family Addiction3111 Words   |  12 Pagesexposed to his mother’s inappropriate relationship with alcohol since before he was born. In the age-old debate of nature vs. nurture, some would say it was merely natural for John to follow his mother’s path, a la the apple does not fall far from the tree—his addiction was inherited. Others would argue that John’s childhood experiences and home environment led him on the road to addiction. Many might question whether John would have fared better if he had been raised elsewhere. While John may have beenRead MoreNature Vs Nurture : Environment Essay2164 Words   |  9 Pages NATURE VS NURTURE[ENVIRONMENT] Give me a dozen healthy infants, well-formed, and my own specified world to bring them up in and I ll guarantee to take any one at random and train him to become any type of specialist I might select – doctor, lawyer, artist, merchant-chief and, yes, even beggar-man and thief, regardless of his talents, penchants, tendencies, abilities, vocations, and race of his ancestors. – John B. Watson. Generally, using the terms nature and nurture as a suitable catch-phrase

Religion,physics and a social Essay Example For Students

Religion,physics and a social Essay The key to humanities freedom lies in its religious and sexual paradigms. Religion, as a social control mechanism, has sought to limit mans sexual freedom. The stigma associated with sexual promiscuity permeates every level of our society. I believe that in time people will demand freedom in the sexual and spiritual aspects of their lives.In order for this to occur a paradigm must be established that emphasizes wholism. Without this wholistic thought conflict can still exist and dogmatic religion is needed to band all the individuals into a splintered and confused mass. Within our current Newtonian paradigm, material realism, true wholistic thought is impossible. The scientific rules of strong objectivity, the notion that objects are independent from the mind and determinism prevent it. Strong objectivity was established when Descartes divided the world in to the objective and subjective spheres. This was done mostly as a compromise with the then all-powerful church, which would rule in matters of the subjective mind while science enjoyed freedom in the world of â€Å"reality†. Determinism is easiest under stood through analogy. Think of the universe as a bunch of billiard balls in a three dimensional pool table called space. If one were to know all the forces acting on these balls at any time it would be possible to extrapolate all future or past positions. This creates determinism and determinism destroys free will. The best example of this phenomenon in society would be the partisan political system and foreign policy. Sociologists and the public in general, see themselves and each other as one of these pool balls being kicked around. In this environment neither self-worth nor confidence is cultivated. These traits are vital in a society that increasingly asks its population to work unsupervised and off of the job site. In 1665 Isaac Newton drafted the theories which set us on the course that led to the materialism dominating our culture. The philosophy of materialism matches the paradigm of classical physics, material realism. Since this revolution our vision has been a mechanistic one. This vision was formed as a direct result of the changes in philosophical and political knowledge that came to light in the mid seventeenth century. The power and simplicity of Newton’s three laws of motion and the success of scientific empirical method caused nearly every influential thinker of the seventeenth, eighteenth and nineteenth centuries to use them as a model. Sociology was no exception to this. Auguste Comte, creator of sociology, first called his new science social physics. Comte delved even deeper into physical scientific terminology when looking for ways to describe the inner workings of social science hence the terms social statics and social dynamics. By subscribing to this worldview of classical physics we give our offspring and ourselves a life full of separation and conflict. Mechanism creates an abyss between humanity and the physical world. There has been no place made for consciousness except as a secondary unintended phenomenon†¦a galactic mistake. It creates a world of conflict and corruption in which everyone looks out for only their own or at bests their immediate families best interests. What then can be done to fix this fragmented state we now find ourselves in? I believe that once again we should base our sociological views on scientific findings. Quantum theory has been in use for over eighty years and is the most successful scientific theory ever postulated. Quantum Mechanics have given us lasers and superconductive materials. It can also restore our place in the world as decision-makers and writers of life rather than passive players. This is accomplished by placing the function of consciousness in equivalence with the collapse of the wave function. .u7964a3aa8f65d64d53fb0d6cc44032c8 , .u7964a3aa8f65d64d53fb0d6cc44032c8 .postImageUrl , .u7964a3aa8f65d64d53fb0d6cc44032c8 .centered-text-area { min-height: 80px; position: relative; } .u7964a3aa8f65d64d53fb0d6cc44032c8 , .u7964a3aa8f65d64d53fb0d6cc44032c8:hover , .u7964a3aa8f65d64d53fb0d6cc44032c8:visited , .u7964a3aa8f65d64d53fb0d6cc44032c8:active { border:0!important; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .clearfix:after { content: ""; display: table; clear: both; } .u7964a3aa8f65d64d53fb0d6cc44032c8 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u7964a3aa8f65d64d53fb0d6cc44032c8:active , .u7964a3aa8f65d64d53fb0d6cc44032c8:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .centered-text-area { width: 100%; position: relative ; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u7964a3aa8f65d64d53fb0d6cc44032c8:hover .ctaButton { background-color: #34495E!important; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u7964a3aa8f65d64d53fb0d6cc44032c8 .u7964a3aa8f65d64d53fb0d6cc44032c8-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u7964a3aa8f65d64d53fb0d6cc44032c8:after { content: ""; display: block; clear: both; } READ: Piaget EssayIt would be out of the scope of this work to do any thing but briefly touch on the experimental paradoxes, which explain quantum reality to the layman. I would like to dedicate a few lines however to the more interesting aspects of this. We will first discuss the both/and mindset given to us by the two slit experiment. Finally I would like to discuss a modern experiment that points to a quantum identity within consciousness. One of the most bizarre and beneficial concepts that we can